[Published in The Stage, June 2012]
As with everything connected to London 2012, there has been a great deal of hype surrounding Unlimited, the deaf and disability arts element of the Cultural Olympiad.
The programme's £3 million fund, says Ruth Mackenzie, director of the Cultural Olympiad and the London 2012 Festival, “is more money than anyone has been able to find anywhere in the world ever for disabled and deaf artists”. For Bradley Hemmings, co-artistic director of the Paralympics opening ceremony, “this year is doing something seismic” in terms of raising the profile of the disability arts sector. Hemming's co-artistic director, Jenny Sealey, goes so far as to liken it to “a new dawn” for deaf and disabled artists. It all sounds fantastic, but when it comes down to it, will the events of this summer really see deaf and disability arts enter the mainstream?
Launched in October 2009, Unlimited is funding 35 collaborative projects between deaf and disabled artists and producers, selected from 166 submissions to three separate commissioning rounds. It has also ploughed lottery money and grants from Arts Council England, Creative Scotland, Arts Council of Wales, Arts Council of Northern Ireland and the British Council into training and mentoring opportunities for commissioned artists. The commissions include theatre, dance, film, music, visual and performance art, circus and comedy, and range from family friendly to overtly political. All will be showcased as part of the London 2012 Festival.
Artists and organisations applying for the funding were encouraged to think big: to explore partnerships with mainstream producers and venues and make work that would appeal to a wide range of audiences. As Mackenzie puts it: “to come up with something that could live up to a 'once in a lifetime' brief”.
Learning disabled composer and performer Jez Colbourne's outdoor musical spectacular, Irrestible: Call of the Sirens, does just that. The show, which makes music out of wide-area warning sirens, will be taking place on Ilkley Moor in West Yorkshire before playing on the South Bank in September. Colbourne explains that without the support of partner company Mind the Gap, Irrestible simply would not have been possible. “The money that was injected into this project has helped with a lot of things, like people coming in to help me with the music and the writing...It's a thing people will probably never have seen”.
Scottish dancer and choreographer Claire Cunningham is involved with two Unlimited commissions: a piece with Candoco Dance Company called 12, which sees her working with dancers from the UK, Brazil and China; and Menage à Trois, a collaboration with the National Theatre of Scotland exploring Cunningham's relationship with her crutches. The choreographer believes that these types of mainstream collaborations can play a key role in “endorsing the work”. She adds, however, that “how the work is marketed is going to be of vital importance” if deaf and disabled artists are to gain new audiences and not just continue “preaching to the converted”.
Mackenzie is cognisant of this need. She points out that the Unlimited commissions are listed by art form in the festival brochure rather than in a separate section. London 2012, she emphasises, “is an integrated festival”. It's an aspect of the commissioning programme that Jenny Sealey, who was an artistic advisor for Unlimited before taking up her opening ceremony role, feels strongly about.
“[Deaf and disabled artists] are so often just ghettoised. The visibility of what Unlimited has given us is creating something that people possibly won't have seen before. So if [non-disabled audiences] come with any sort of preconceptions, they've got the time and space – because we're going to be everywhere – to start to reprocess some of their thoughts.”
When it comes to people's perceptions of deaf and disabled artists and their work, the media inevitably plays a major part. Ruth Gould, chief executive of the Liverpool-based disability arts organisation DaDaFest, has two concerns: firstly that “the media won't give [Unlimited] the attention that it needs”; and secondly, that when this work is covered by the media, all too often an artist's impairment rather than their artistic practice is made the focus.
It's not an issue that can be tackled overnight. Gould and her team have spent years working with the media in Merseyside “to train them to use language that we feel happy with”. DadaFest has also been committed to bringing together arts organisations for conversations about how best to engage with the deaf and disability arts sector through programming, collaborative working and disability equality training. At the last incarnation of DadaFest's biennial celebration of deaf and disability arts, in 2010, 60% of audiences identified as non-disabled. The message is clearly getting through.
The problem with Unlimited, Gould says, is that “it's just about celebrating art. I'm not sure what foundation has been laid to really change cultural understanding and perceptions”.
Tony Heaton, chief executive of Shape, a national disabled-led organisation that supports the development of disabled artists, also has reservations. He acknowledges that the Paralympics opening ceremony – which will feature a cast of over 3,000 disabled and non-disabled performers – has an “unprecedented power to present the work of disabled artists in front of the biggest audience in the world”. He also welcomes the scale and ambition of Unlimited – 150,000 paid-for tickets to events taking place all over the country, with an estimated 400,000 people attending free events. But if the deaf and disability arts sector is ever going to become part of the mainstream, legacy is crucial.
“There needs to be a continuing investment into those artists but there also needs to be an investment in those disabled artists who have been inspired or motivated by that work to develop a more creative approach themselves. Without that it'll just be a phenomenon that happened in 2012 because of the Olympics.”
Legacy is a topic that Mackenzie et al talk excitedly about, but when it comes to any concrete plans for continuing to support deaf and disability arts beyond summer 2012, details are worryingly thin on the ground. There's much to be celebrated about Unlimited, but at a time when funding for deaf and disability arts is under as much pressure as the rest of the sector, we would do well not to imbue this wonderful party with more significance than it truly deserves.
© Jo Caird
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